Apply For Kendra

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πŸ“Œ 1. What is a Jan Aushadhi Kendra?

Pradhan Mantri Bhartiya Jan Aushadhi Kendra (PMBJK) is a government-backed pharmacy outlet that sells generic medicines and medical devices at much lower prices (often 50 %–90 % cheaper than branded medicines). It’s part of the Pradhan Mantri Bhartiya Janaushadhi Pariyojana (PMBJP) aimed at making healthcare affordable for all.

πŸ“Œ 2. Franchise / Business Model

Unlike typical private franchise chains, a Jan Aushadhi Kendra operates under a government scheme β€” you become a government empaneled retailer rather than a private franchisee. You’ll procure generic medicines and eligible devices from the government-appointed distribution system (BPPI) and sell them locally.

πŸ“Œ 3. Eligibility Criteria

You must meet the following to open a Kendra:

πŸ§‘β€βš•οΈ Who can apply

  • Individual applicant with D. Pharma or B. Pharma degree.
  • Organizations, NGOs, charitable trusts, hospitals can also apply, provided they have a qualified D./B. Pharma pharmacist on their staff.

πŸ“ Other Requirements

  • Minimum shop space: 120 sq ft (owned or rented).
  • Firm registration & identity/ address proof of owner.
  • Pharmacist’s registration certificate (from state pharmacy council) must be provided.

πŸ“Œ 4. Initial Costs & Setup

πŸ’° Application fee: β‚Ή5,000 (special category applicants may get it waived).

πŸ› οΈ Typical setup cost estimate (approx):

ItemApprox Cost
Shop setup & interiorsβ‚Ή1.5 – 2 L
Computer & internetβ‚Ή40,000 – 60,000
Furniture & fixturesβ‚Ή50,000 – 1 L
Initial inventoryβ‚Ή50,000 – 1 L
Total~β‚Ή2.5 – 5 L

πŸ“Œ 5. Government Incentives & Financial Support

πŸ’Έ Ongoing Incentives

  • Monthly incentive: 15 % of total purchases (capped ~β‚Ή15,000 per month).
  • Profit margin: Retailer gets ~20 % margin on MRP of medicines.

🎯 Special Incentives

If you belong to special categories (women entrepreneurs, SC/ST, Divyang, Ex-Servicemen) or locate in special areas (aspirational districts, hilly/NE states/islands):

  • One-time incentive: β‚Ή2 L to reimburse infrastructure/IT expenses.
  • In some cases, advance stock worth β‚Ή50,000 for SC/ST & Divyang applicants.

πŸ’Ό Additional Support

  • Loan facilities (without heavy collateral) may be available through government-linked banks/financial institutions for setting up the shop.

πŸ“Œ 6. Earnings & Profitability

Your earnings come from:
βœ” Retail margin (approx 20 %) on medicines sold.
βœ” Government monthly incentive (15 % of purchase).
βœ” Special incentives if eligible (one-time).

Profitability depends on sales volume, customer base, and location. With a high-footfall area and good stocking strategy, many operators report steady income from margins + incentives.

πŸ“Œ 7. Documents Needed for Application

Typical requirements (may vary by state/online/offline):

  • Identity proof (Aadhaar, PAN)
  • Address proof of shop
  • Pharmacist registration certificate
  • Partnership/firm registration docs (if an organization applies)
  • Photo ID and supporting category certificates (if applicable)

πŸ“Œ 8. Application Process (Online & Offline)

πŸ–₯️ Online

  1. Visit Jan Aushadhi website (jan-aushadhi.online).
  2. Register/login.
  3. Fill application form under β€œApply for Kendra”.
  4. Upload documents & pay fee.
  5. Submit and wait for approval.

πŸ“¬ Offline

  • Download the form from the website.
  • Fill & attach documents.
  • Mail/post to the designated BPPI address.

Note: Preference is often given to applications fulfilling all criteria clearly and located in underserved areas.

πŸ“Œ 9. Tips for Success

βœ” Choose a location near clinics, hospitals, or busy markets.
βœ” Maintain stock of essential medicines and high-demand products.
βœ” Stay updated with BPPI pricing & new launches.
βœ” Good customer service builds repeat business.

πŸ“Œ 10. Important Points to Remember

  • You are a government-associated retailer, not a private franchisee.
  • Low investment + government support makes it ideal for first-time entrepreneurs.
  • Stock quality and customer trust are essential β€” more sales β†’ higher earnings.
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